Vicks Provides The Much Needed #TouchOfCare

We have many talented trans actors in our country, please stop casting cisgender people for trans characters in mainstream movies and TV series.

Feeling amazing after watching Vicks #TouchOfCare video… I have to say we are living in exciting times for the transgender community; we finally have some visibility, there’s correct representation of trans people in media, and we are witnessing true impressions and forward leading information about trans people!

Gauri Sawant – you are our true hero, and the whole Gaysi Family congratulates you on breaking stereotypes and sexist assumptions about gender in Media.

Vicks India – we hope your action inspires other brands/corporates to open their doors to this community and create fantastical equal opportunities.

Media Industry – We have many talented trans actors in our country, please stop casting cisgender people for trans characters in mainstream movies and TV series. Lets drop the stigma.

About the author

MJ

Now 30, 100% shudh desi lesbian. Likes living large, and on the edge. Dislikes stagnation, fence sitting and hypocrites. Lives in a bubble of joy, with occasional lapses into drama queendom. Currently nursing a massive crush on actress Chitrangada Singh (kind of eerie, her resemblance to the late Smita Patil, don’t you think?). Aspires to build a fully functional support system for the Gaysi community in India. And most importantly, top the ‘Hottest eligible desi-lezzie’ list one bright sunny day.